SUN, SEA & SUNSCREEN!

The summer season calls for great sunblock! ALDI approached us to redesign their entire sun protection range, with the intent of the brand being suitable for international markets. The brief was to create an ownable logo, have clear category symbiotic color coding and to make the packaging playful. More importantly, the design needed to be as good if not better than any NBE. The result is fun, summery and category winning!

SKU'S

40+

TIMEFRAME

6 WEEKS

MARKET

INTERNATIONAL