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Multinorm

ALDI SÜD briefed us to rebrand their entire pharmaceutical and food supplements range, consisting of more than 200 core range and promotional products.

In order to retain customer loyalty, the new packaging design needed to be an evolution of the current design but more contemporary and youthful in appearance.  To ensure brand consistency we were fully responsible for the design and artwork process for the entire range.

Multinorm logo, packaging, branding and artwork for ALDI Süd by Tjarks and Tjarks Design London and Chicago.
Multinorm range, packaging, branding and artwork for ALDI Süd by Tjarks and Tjarks Design London and Chicago.
Multinorm protein packaging, branding and artwork for ALDI Süd by Tjarks and Tjarks Design London and Chicago.